Just because Christopher does not know / does not tell, does not mean that it is not known.
I am not suggesting that the corporation doesn't know these details.
I am saying that "I" don't know them as I am not part of that. That is not part of my job.
THAT is part of his job, if your boss says to you that he wants to make money from something that the company is already doing wouldn't it make sense to know what they are already doing or not doing and what they are charging for that?
I worked at HP and I personally guarantee to you that they know. I was said web developer and I did not know the cost of advertising or how much revenue it generated. I didn't need to know. I did what the publisher and owners asked me to do. They made the decisions.
Once again, you are saying that HP is inept, "We want you to generate $$$ but we're not going to tell you what we charge already or how much we are already generating."