You're on it. The deep snow build schedule is already set for most of the 23 schedule, with currently known constraints already ordered. Glass half full or empty, they are building what they think they can without tarnishing the brand more - and leaving volume on the table for next year or the other OEMs.
Reality is - in almost every manufacturing business, 75% of unit profitability is generated by 25% of the product line - when all the direct and indirect costs of R&D, marketing, sales, engineering, quality, warranty, and replacement part profitability, etc., are traced to the unit. The 25% of the product line that drives the 75% is seldom the flagship, highly marketed, limited build units - it's almost always the higher volume mainstream units that use common, well proven components and processes, but are not as sexy. Sexy is expensive. Just the way it is in dozens of mfg industries. Sexy sells, is great for marketing and media, most most profitable in the longer-term, not. Quiet snowcheck is the plan. Protect and advance the brand.