Snow dust can obscure your taillight and make you less visible to riders behind you, especially at night. This product mounts to the back of your helmet (up above the dust), increasing your visibility and making it much safer to ride in a group. It comes standard with a red high-output, 8-inch LED strip (170 lumens of bright light), but other colors (green, purple, blue, orange, yellow, pink) are available for $5 more, so you can distinguish between different members of your group. The kit comes with a power adapter that attaches to a heated shield cord. Cost: $39.99.
More info: www.ljeproducts.com