I'd have to agree with the comments above. While it's easy to gag and joke about the price, I'm sure it cost an absolute fortune in time and parts development to get there. The conversion from $90K CDN to $USD at todays rate is $67k USD. Yep that's still a ton-o-money but I know guys with over $25K USD into their bikes so when you look at it that way it's not quite as obscene but yah, still pretty obscene. It's not for everyone but if you've got the dough why not.
The benefit for the average schmoe is going to be some cool parts that you can add to a regular build like his front fender for example, There may be a 3" track for Yetis etc etc. Motor parts are going to be there for sure. I used to be a freak about weight when I was building turbo sleds, now not so much so a Ti frame is pretty low on my wish list. My Yeti skid with the Elka 5's is pretty plush so it's good enough for me. What those guys are really good at though is making power and I can't see how there won't be a triclke down in that area.
M5