Polaris Market Research

[snengineer]

Anyone else participate in this focus group lately? Thoughts?

 

[mountaincat 800]

Anyone else participate in this focus group lately? Thoughts?

What is it?

 

[snengineer]

Polaris is going around the country bringing random people together to give feedback on Polaris snowmobile ads and possible future ads. Nothing confidential at all really just discussion on how to present the ads to appeal to different customers. I've never owned a Polaris in my life so I'm not sure how they got my name....

 

[Yamadoo04]

Ha ha ha that's funny. They are trying to convert you to Polaris. They probably bought a list from Skidoo on who purchased Skidoo sleds recently so they can appeal to the Skidoo crowd.

 

[snengineer]

Yeah I thought that but it must of been a mistake cause everyone else owned Pros. I kept my mouth shut

 

[built4dtuff]

When did you go? I went Wednesday the 21st. I went to one like 5 years ago and it was totally different. It was more about what we wanted out of our sleds and where we thought the sleds were headed in the future. A lot more interesting than "how does this ad make you feel" I think they get the names from dealers. So you either got a buddy who thought you needed $100 or does your dealer also sell Polaris? My group pretty much everyone owned a Polaris.

 

[harrysmith500]

I participated in the "how does this make you feel" last year. Quite fun and I got paid. I totally thought it was a scam Lol. Getting paid and fed dinner to talk about Polaris sleds !!!


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[Nitron135]

Why am I not on the list? I like food, money, and snowmobiles.

 

[volcano buster]

Why am I not on the list? I like food, money, and snowmobiles.

If you've ridden long enough you know you can only have any 2 of the 3 in the above list and not in equal quantities it appears.