As this winter unfolded, the snowmobile industry found out
something that many of us probably believed could never happen—if we had snow,
snowmobiles would sell and people would be out riding.
The sorry state of the economy has shot that theory right
down—almost in flames.
“We used to say if it snows, we’d sell snowmobiles,” Scott
Swenson, vice president of the snowmobile division for Polaris said in mid
January. “We found the economy trumps snowfall.”
Swenson’s analysis of the present world economic situation
was echoed by Roc Lambert, vice president and general manager of Ski-Doo,
Sea-Doo and Evinrude for Bombardier Recreational Products. He said, “The
economy remains a challenge.”
So what exactly does that mean for the 2010 model lineup
from the Big Four—Arctic Cat, Polaris, Ski-Doo and Yamaha? Things have been
scaled back, model lineups scrutinized and cut and a cautious approach taken
for the future.
That doesn’t mean, however, the industry has come to a
screeching halt. Sledders are riding. Snowmobiles are selling. People are
enjoying the winter.
It’s just not what many industry insiders expected, what
with the great snowfall in many parts of the country.
And the snowmobile manufacturers, while trying to figure out
how to survive in a battered economy, certainly aren’t hanging their heads,
taking their ball and walking off the playground. We just finished up our Sneak
Peek tour of the 2010 models and they continue to be optimistic about what the
future holds. We are snowmobilers after all—eternal optimists.
Lambert said, “2009 will bring some challenges but we look
forward to these challenges.”
And while most of us are still enjoying the winter of
2008-09, we’ve got an eye on 2010 and what the industry is offering—especially
for those of us in the West.
There is one new model—from Ski-Doo—and a truckfull of
improvements and refinements on nearly every mountain model from each of the
Big Four. To some, that might be disappointing, but we consider the economic
climate and are just excited to see that the manufacturers continue to bring us
good sleds for the deep snow and steep mountains.
The western market continues to be an important segment for the
manufacturers as 32.4 percent of snowmobile sales take place in the West.
That’s a pretty healthy figure and we don’t see any reason for it to change
dramatically once the 2009 models sales figures are released.
While we’d all like to see gobs of new technology and hence,
new models, that’s just not in the cards for 2010. Having said that, we think
we’re pretty fortunate to have some great hardware on the snow right now that
will help soothe those newer technology yearnings—for a while.
The upgrades for 2010 will help tide us over.
The Big Four
Arctic Cat made
huge strides in the M Series lineup for 2009. That just gets better for 2010
with the release of its new 800 H.O., which promises to pump up the horsepower
of that powerplant. The Ms also come with a new spiffy seat for next season and
new skis. The HCR, announced last September, is also more widely available for
2010.
Engine sizes available for next season on the Ms include the
600, new 800 H.O. and the 1000.
Polaris trimmed
its mountain lineup by one model for 2008—the 700 RMK is gone (much to our
dismay; that was one of our favorites)—as well as dropped the Shift models.
That leaves the Minnesota
snowmobile manufacturer with the 800 Dragon RMK, 800 RMK, 800 Assault RMK, 600
RMK and Trail RMK in varying track lengths.
All liquid-cooled RMKs get a new seat material and all RMKs
with 155- and 163-inch tracks will have a single layer track for 2010. The
Dragon models were the only sleds with the single layer track in 2009. Finally,
the 600 RMK and 800 RMK with the 144-inch track will now feature the Switchback
seat, which is lower and wider.
Ski-Doo continues
to be No. 1 in terms of sales in the West and perhaps has the most curious—at
least on the surface—release for the 2010 season. Consumers now have another
option when it comes to four-stroke mountain machines with the unveiling of the
Summit 1200
4-Tec. We see this as a direct challenge to Yamaha’s four-stroke dominance in
the West. Also, if sledders act right away (like this Spring), they can purchase
a Summit X-RS Hillclimb, which is a racer’s version of the Summit X.
Ski-Doo dropped the Summit Fan model, making the Summit
Sport, with a 600 carb engine, the new entry-level machine for the company.
Ski-Doo also refined its SC-5 (now called the SC-5M) rear
suspension as well as the Summit’s
handling to help it roll up better in the powder. There’s also a new seat on
the Summits.
In addition to the 600 carb and 1200 four-stroke, Summits
are available with the 800 PowerTek and very cool 600 E-Tec motors.
Yamaha comes to
the mountains with a reworked Nytro MTX, now the Nytro MTX SE with a 153- or
162-inch track, new front suspension geometry, less weight and ProMountain Air
rear suspension. There’s a new tunnel as well on the Nytro MTX, along with a
single-ply Camoplast track.
Also returning for 2010 are the Apex MTX and Phazer MTX.
We’ve had a chance to throw a leg over most of the 2010
mountain machines, but mostly on a somewhat limited basis. We’ll get more of a
chance to ride those new bad boys by the time you read this and will give you a
full report in next season’s issues. For now, we’ll update you more in detail
on the latest from each manufacturer in the following pages.